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Livestream is both a virtual television studio and embeddable video player, offering users the opportunity to produce and broadcast Web video in the manner of a television network. Users can stream live video or broadcast pre-recorded video in their channels, utilizing multiple cameras and on-screen graphics. Users may also collaborate with other producers anywhere in the world.
Gannett Newspapers’ Indianapolis Star used Livestream to stream live coverage of the 2008 United States Presidential Election. Livestream also broadcast the 2009 Times Square New Year’s Eve celebration as a live stream from New York City, while the Times Square Alliance embedded the Livestream player on its own site for simultaneous viewing.
Other users of Livestream to stream events include the Conservative Party of the United Kingdom.[ It is also used by Columbia University. Oracle, a multinational software development and consulting corporation, has integrated a customized Livestream page into its online presence.
Livestream is used to broadcast Facebook live announcements and interviews, the official live streaming channel from the Facebook headquarters in Palo Alto.